Sunday, November 6, 2011

Fall TV Update: Five Social-TV Success Stories (and One Ratings Disappointment)

By:  Published: November 04, 2011, AdAge.
Somehow it's November already, which means the fall TV season is at its midway point. To take stock, we decided to look at some notable new shows through the prism of social-media response. And so Ad Age asked our editorial partner Bluefin Labs, a Cambridge-Mass.-based social-media analytics company that specializes in social TV, to identify the five new series across broadcast and cable TV with the highest social buzz per episode (primarily on Twitter and Facebook) so far this fall. Some notes about the chart.... Read more.