Saturday, October 15, 2011

SEO: Using Affiliates for Search Marketing

BY JILL KOCHER, October, 13, 2011, practicalecommerce.
Working in the organic search industry, I’ve often had large search marketing clients who envied the success of their affiliates, which sometimes outperformed their own in-house search marketing efforts. But Carolyn Tang Kmet opened my eyes to the ways that search affiliates can actually be beneficial to smaller businesses that lack the resources to develop and manage marketing programs in-house.... Read more.