Thursday, October 13, 2011

How to Use Social Media to Drive Sales

By Marci Reynolds, SellingPower.
There's a lot of airplay right now about social media and whether salespeople should use it as a method to drive sales revenue. The answer: maybe. According to Marci Reynolds, Director of Operations at ACI Worldwide, and popular sales and service operations blogger, you need to consider whether or not social media aligns with your strategy, processes, and buyers' behavior..... Read more.