MARKETING AND SOCIAL MEDIA
Wednesday, February 10, 2010
The Three Marketing Concepts on Twitter by Andrés Silva A. Part Three.
1.- Customer Loyalty = Excellent Customer Experience = Profits = Strong Competitive Position.
2.- The Core of Marketing is: To go beyond Customer Satisfaction.
3.- Right ( Customer + Offer + Channel + Time) = Business Improvement = CRM Purpose.
Andres Silva Arancibia
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