By Ann Forbes Cooper, October, 17, 2011, AdWeek.
ntil recently, programmers were the unsung heroes behind the technical wizardry gracing anything with a screen. Now, however, we know better: It’s a geek world and we just live in it. As R/GA’s John Mayo-Smith says, “Programmers are the new copywriters and art directors of the digital age.” Here, we highlight an array of talent working in digital agencies and traditional shops, as well as the outlier freelancer. Welcome to your leaders...... Read more.