Sunday, October 23, 2011

Meredith Integrated Marketing rebrands as MXM

By Juan Martínez, October, 21, 2011, DMnews.

Meredith Integrated Marketing rebranded as Meredith Xcelerated Marketing(MXM), said Martin Reidy, president of MXM on Oct. 21. Meredith Corp. also said it has acquired a minority stake in London-based marketing agency Iris Worldwide.
The New York City-based marketing services company launched a new website and an email and print marketing campaign to promote the new brand name..... Read more.