Wednesday, October 5, 2011

Google’s new seal of approval

By Allison Enright, October, 4, 2011, InternetRetailer.
Google Inc. has begun testing a program called Trusted Stores that lets participating e-retailers include a Google endorsement on their e-commerce pages. The program also includes a way for consumers to ask Google to help resolve issues with orders that they are unable resolve themselves. Google says the Trusted Stores program will help shoppers identify e-retailers that offer strong shopping experiences and help consumers feel confident about buying online..... Read more.