Tuesday, October 18, 2011

Facebook Studio Gets A Makeover

  |  October 18, 2011 , ClickZ.

Six-month-old Facebook Studio - which includes advertising case studies from 35 countries - now has a search box as well as better sorting functionalities, Facebook announced today. For example, according to the Palo Alto, CA-based company, if marketers want to view Facebook campaigns by automotive brands in the U.K., they can search and receive results for that criteria.
In Facebook-Studio.com's first iteration, there was no search box for marketers to query terms and sort through the site's nearly 300 case studies.
"Implementing search was probably the No. 1 request we've gotten in the last six months when communicating with marketers," Jennifer Kattula, Facebook's manager of agency marketing, told ClickZ News..... Read more.