If executed properly, search engine marketing is a highly efficient form of direct marketing. But as with any form of marketing, an understanding of the relevant technology is crucial to derive the greatest value from the medium..... Read more
Sunday, September 18, 2011
Using search as an efficient medium for direct b2b marketing
If executed properly, search engine marketing is a highly efficient form of direct marketing. But as with any form of marketing, an understanding of the relevant technology is crucial to derive the greatest value from the medium..... Read more
